Invitational rhetoric has the potential to contribute to the civility of communication in our society. The core belief should be something that can be easily summed up as a thesis statement and elaborated on and supported in the main points. This helps explain to the audience why the winner is deserving of the honor. This paper was written and submitted to our database by a student to assist your with your own studies. Aside from graciously welcoming the audience, you should also provide key information about upcoming events and acknowledge key participants. In this case, you should focus on instilling a concern for the topic. These eight tips can help you maximize your communication skills for the success of your organization and your career. There are many opportunities to engage in public advocacy, which is engaging people through responsible communication that seeks to make a better world for our loved ones and our communities (Warren & Fassett, 2011). Propositions of value may require you to appeal more to your audiences emotions and cite expert and lay testimony. First of all, the use of informal language is not appropriate because of the existence of hierarchical relations between employees and managers, and the need to observe a certain code of cooperation to avoid conflicts or misunderstandings. Such events or moments may include instances when your belief was formed, tested, or changed. For instance, if the parent of a schoolchild puts up a social media post highlighting the need for sidewalks near the school so as to ensure safety for his or her kids, it would classify as a personal persuasive communication. Its target audience includes readers that are interested in the problem or authorities that should be informed about the current state of the issue. I dont mean fitting in socially, but fitting in with my voice. StudyCorgi. Before we get into specific examples of ceremonial speeches, well discuss three general guidelines for ceremonial speeches: be prepared, be brief, and be occasion focused. Effective communication skills encompass both verbal and non-verbal cues, such as adapting your body language, facial expression and tone of voice, to offer a passionate and clear message. To effectively pay tribute to someone, introduce the personality of the individual, the values of the group, or the noble history of the event in order to initiate a relationship between the audience and the person, group, or idea that is being honored. In what situations might an invitational approach to persuasion be useful? Value refers to the notion that each person in a communication encounter is worthy of recognition and that people are willing to step outside their own perspectives to better understand others. If you were introducing a speaker at a civic organization, it might be more relevant to focus on her community engagement and service rather than her academic accomplishments. As an advocate and a competent communicator, what can you do to try to maintain a critical mind-set that is both open minded and wary? This could be a memo, email, or presentation. These speeches should be positive, personal, grounded in concrete events, and not preachy. When I completed my eight-minute speech, everyone looked at me with disbelief. As speakers we have to be open to the perspectives of others as we expect them to be open to ours. Communication Communication is a complex process, but a communication system is often categorized into six main components. Mention the shared benefits. In this paragraph, consider how academic persuasive standards differ from personal and professional writing. StudyCorgi. When presenting an award, state the name of the award and its purpose, connect the award to the values of the organization presenting it, describe the selection process, acknowledge the winner, share his or her qualifications, and connect him or her to the legacy of the award. As you can see in the following example using the topic of global warming, the type of proposition changes the types of supporting materials you would need: To support propositions of fact, you would want to present a logical argument based on objective facts that can then be used to build persuasive arguments. Distinguish among propositions of fact, value, and policy. Describe an example of persuasive communication in a personal context. For instance, there is a letter of an employee to a top manager to reveal the existing problem with the software. When delivering a speech of tribute, demonstrate why the person being honored is worthy of praise, connect to the personality of the individual, do not offer a biographical sketch, and share a moral of the story.. For instance, there is a letter of an employee to a top manager to reveal the existing problem with the software. The positive change occurs because critical listening and critical thinking lead to responsible advocacy. A speech of tribute is a longer and more formal version of a toast that establishes why a person, group, or concept is worthy of praise. These speeches should be prepared ahead of time, brief, and occasion focused. 410100*4104**W'"- Draw . I knew I would not let my speech affect the rest of my life. Audience members will not be upset if you finish early, as they may have some last-minute things to do before the event gets started, and it doesnt hurt to get a little ahead of schedule, since things will inevitably get behind later on. The main points of your persuasive speech and the supporting material you include serve as evidence. Given that persuasive messages seek to directly influence the audience in some way, audience adaptation becomes even more important. Students who pick narrow or unfamiliar topics will have to work harder to persuade their audience, but neutral audiences often provide the most chance of achieving your speech goal since even a small change may move them into agreement. This chapter can serve as a guide for how public speaking will pop up in your life once youve completed this class. Monroes Motivated Sequence is an organizational pattern designed for persuasive speaking that appeals to audience members needs and motivates them to action. Ask yourself, What kind of community do I want? Try to memorize most of the content to make the speech look genuine and spontaneous. The quality of your evidence often impacts the strength of your warrant, and some warrants are stronger than others. You may inform an audience about an upcoming speaker during a speech of introduction or use humor to entertain during a toast. Despite the lack of notice and my lack of knowledge about the person I would soon introduce, I drew on my knowledge of special-occasion speaking and made the most out of my five minutes of prep time. When we engage in compassionate critical listening, we make a genuine effort to hear others and reflect on the complexity of their message rather than closing ourselves off or shutting down because we encounter a message with which we disagree. Here are some guidelines for the This I Believe speech. After a few more speeches about history, I decided to become a teacher. If you are the original creator of this paper and no longer wish to have it published on StudyCorgi, request the removal. How can you tell? Identify strategies for choosing a persuasive speech topic. For this reason, the email to a boss should be composed using the existing rules and basics of professional communication. Describe an example of persuasive communication in a personal context. You also want to ensure that your topic is actually persuasive. Determine if your speech is primarily a proposition of fact, value, or policy. It is important that the tone you set matches with that of the upcoming speaker. Persuasive Communication Examples Politicians utilize persuasive communication techniques often. Speeches of tribute shouldnt be biographical sketches. Identify the parts of the rhetorical situation. Fripp, P., Accepting an Award with Class, Toastmasters International, accessed November 9, 2012, http://www.toastmasters.org/Members/SpotlightArticles/AcceptAwardClass.aspx. Gearhart, S. M., The Womanization of Rhetoric, Womens Studies International Quarterly 2 (1979): 195201. Subordination or specific relations with an interlocutor also impact the choice of words and styles that can be employed. There is a delicate balance that critical listeners and thinkers try to maintain, as critical thinkers are generous, cautious, and open minded, but wary. For instance, it is vital to encourage creativity as one of the ways to generate new ideas and, at the same time, avoid using biased judgments or inappropriate language to discuss different offerings or ideas (Johnson, 2010). Start by stating the name of the award and providing a brief overview of its purpose. Awkward and embarrassing toasts make funny scenes in movies and television shows, but they usually go smoother in real life, especially if you follow the previous advice. As we have already discussed in this book, our voices are powerful, as it is through communication that we participate and make change in society. What can you do to be a better critical and compassionate listener in these situations? StudyCorgi. As Ive already warned, using humor in a speech can be dangerous, since most people who try to use humor publicly think they are funnier than they actually are. Recall an experience you have already had with this type of speaking. Mispronouncing someones name is embarrassing for the speaker and the audience. 1. With only a couple exceptions, these speeches are shorter than other speech types. In our state, those in the medical, psychiatric, and social work field are required to report suspicion of child abuse but are not mandated to report suspicions of elder abuse. As a speaker, use a narrative style to convey to the audience a lesson or a moral of the story. Its important to focus on the positive aspects of a person or groups history; this is not the occasion to offer criticism. Identify strategies for effectively composing and delivering the following ceremonial speeches: speech of introduction, presenting an award, accepting an award, toast, speech of tribute, and eulogy. Choosing a speech topic that has implications for society is probably a better application of your public speaking skills than choosing to persuade the audience that Lebron James is the best basketball player in the world or that Superman is a better hero than Spiderman. Community accomplishments include civic engagement, community service, and local involvement. You could also have more than one cause that lead to the same effect or a single cause that leads to multiple effects. This view of communication acknowledges the power of our words to transform the world around us and that we have an ethical responsibility to advocate for a world that better serves the interests and needs of us all. If you already know the person and have a relationship with them, then this step is easily checked off the preparation list. Persuade Much professional communication involves persuasion. I listened outside as a peaceful meeting turned into a shouting match. Speaking about the academic context, effective persuasive communication has its own peculiarities that differentiate it from personal and professional ones. Identify the parts of the rhetorical situation. The adherence to this model helped to save time and achieve the goal in short terms, which can be considered one of the central advantages of the personal context. When facing a disagreeable audience, the goal should also be small change. Students end up with speeches that arent very persuasive in nature if they dont think of their main points as reasons. 29 March. March 29, 2022. https://studycorgi.com/persuasive-communication-in-different-contexts/. You also want to establish your own credibility and goodwill by being prepared in terms of content and delivery and expressing your thanks for being asked to introduce the speaker. Critical listeners dont just tear a message apart because it has flaws. Competent speakers should consider their audience throughout the speech-making process. So, after reviewing the bio and picking out highlights, I confirmed the pronunciation of his name with a couple people at the event who knew how to say it and then spent much of the remainder of my time saying the last name over and over. Disclaimer: Services provided by StudyCorgi are to be used for research purposes only. Foss, S. K. and Karen A. Foss, Inviting Transformation: Presentational Speaking for a Changing World, 2nd ed. This could be a memo, email, or presentation. A thesis statement summarizes the central idea of your speech and will be explained or defended using supporting material. Many topics that are current are also controversial, which is what gets them attention by the media and citizens. I went through the next months in embarrassment. Act on your words. For this reason, the persuasive communication in the personal context might mean avoidance of extra explanations or the background needed to justify a request or issue that should be discussed. Fingerprint evidence from the steering wheel that has been matched with a suspect is much more likely to warrant arrest. Draw connections to concepts from the Unit 1 and 2 Reading. Paragraph 2 Since most persuasive speech topics can be approached as propositions of fact, value, or policy, it is a good idea to start thinking about what kind of proposition you want to make, as it will influence how you go about your research and writing. Also compliment the other nominees, and thank those who helped make your accomplishment possible. An appropriate example of persuasive communication in the professional context is a letter to a person who has a superior position. I urge you to take action in two ways. What the Black Man Wants by Frederick Douglass, Tobacco Smoking Among Adolescents: Signature Assignment, Why Illegal Immigrants Should Receive Social Services, Black Lives Matter: Social Movement Reflection, Gender Roles and Culture in Different Ages, Humanity: Understanding and Observing Othering, * Hyperlink the URL after pasting it to your document, Our site uses cookies. 2022, studycorgi.com/persuasive-communication-in-different-contexts/. There are several ways to use causes and effects to structure a speech. (2022) 'Persuasive Communication in Different Contexts'. Persuasive Communication. Teaching is a form of advocacy, but you dont have to be a teacher to teach. Instead, it acknowledges that some persuasion is violent and that the connection between persuasion and violence is worth exploring. You may also be able to point out a weak warrant in an argument that goes against your position, which you could then include in your speech. Right away, my parents knew my voice was different. Retrieved from https://studycorgi.com/persuasive-communication-in-different-contexts/, StudyCorgi. You are free to use it to write your own assignment, however you must reference it properly. If you are an education major, it might make more sense to do a persuasive speech about funding for public education than the death penalty. This could be a memo, email, or presentation. Imagine living a full life, retiring, and slipping into your golden years. Good persuasive speech topics are current, controversial (but not inflammatory), and important to the speaker and society. When audience members are neutral in regards to the proposition, provide background information to better inform them about the issue and present information that demonstrates the relevance of the topic to the audience. Starting on the first day of first grade, I would go to speech therapy every other day. A special-occasion speech should focus on the occasion. All these words could form the basis for a toast, which is a ceremonial speech that praises or conveys goodwill or blessings in honor of a person, accomplishment, or event. Earlier, in Chapter 9 Preparing a Speech, we discussed recency and primacy, and in this chapter we discussed adapting a persuasive speech based on the audiences orientation toward the proposition. My stuttering slowed and my speech became clearer. Every time I give a speech, I remember the past. Being a critical compassionate listener, however, doesnt mean that we have to give up our own ways of thinking and our own advocacy positions. StudyCorgi, 29 Mar. Remember, calls to action should be as specific as possible to help you capitalize on audience members motivation in the moment so they are more likely to follow through on the action. Describe an example of persuasive communication in a professional context. I stammered, stuttered, and could not say my Rs. List three general guidelines for ceremonial speeches. Research has found that credibility and attractiveness are important in successful persuasion. However, arguing that the restrictions on blood donation by men who have had sexual relations with men be lifted would be controversial. If youre asked to speak at such an occasion, you can usually get information from the event planner or coordinator, who should know the expectations for the tone and the general makeup of the audience. Developing your communication skills will help you navigate your work more effectively, build better relationships and thrive during increasingly challenging and changing times. Arguments form around three components: claim, evidence, and warrant. I feared the class because I would be giving up to four speeches, the most I have ever done. To help ensure that your persuasive speech topic is persuasive and not informative, identify the claims, evidence, and warrants you may use in your argument. If you are asked to deliver a speech of welcome, youre likely a representative of the group that planned or is hosting the event. Learn more about how Pressbooks supports open publishing practices. Build common ground with disagreeable audiences and acknowledge areas of disagreement. Personal, professional, and academic environments have their own unique features that differentiate them. Safety, value, and freedom are three important parts of invitational rhetoric. Change happens when people choose to change, not when they are forced to change. Rather than reducing the world to us against them, black or white, and right or wrong, invitational rhetoric encourages us to acknowledge human perspectives in all their complexity (Bone et al., 2008). The nature of ceremonial speaking occasions helps facilitate audience and situational analysis. Speakers should adapt their persuasive approach based on audience members orientation toward the proposal. Persuasive speeches about policy usually require you to research existing and previous laws or procedures and determine if any relevant legislation or propositions are currently being considered. It wasnt until I started school that problems arose. This creates an opportunity for growth. However, being asked to deliver a eulogy is an honor. So you may employ all of the following strategies, in varying degrees, in your persuasive speech. Draft your thesis statement as an I believe statement so your stance on an issue is clear. When audience members agree with the proposal, focus on intensifying their agreement and moving them to action. Choosing such topics may interfere with your ability to deliver a speech in a competent and ethical manner. For instance, I needed specific equipment to make my presentation related to a project. Most people tune out speakers they perceive to be too ideologically entrenched and write them off as extremists or zealots. When audience members disagree with the proposal, focus on establishing your credibility, build common ground with the audience, and incorporate counterarguments and refute them. A speech of welcome is similar to a speech of introduction, but instead of introducing an audience to an upcoming speaker, you introduce the audience to upcoming events. Getting behind schedule on the first presentation isnt a good way to start the day. Propositions of fact focus on beliefs and try to establish that something is or isnt. Propositions of value focus on persuading audience members that something is good or bad, right or wrong, or desirable or undesirable. Propositions of policy advocate that something should or shouldnt be done. Propositions of policy advocate that something should or shouldnt be done. Acknowledging areas of disagreement and logically refuting counterarguments in your speech is also a way to approach persuading an audience in disagreement, as it shows that you are open-minded enough to engage with other perspectives. Hypothesis 1 (H1): Persuasive messages embedded in the context of user-generated viral videos will be more effective than persuasive messages embedded in the context of a PSA even when the message con-tent is held constant. For this reason, the choice of appropriate communicative patterns should be impacted by the current needs of groups and their problems. You may not be able to switch someones position completely, but influencing him or her is still a success. Establish credibility and trust. Describe an example of persuasive communication in an academic context. Even though students pointed and laughed, no one outside the school knew of the embarrassment I was feeling. Persuasive speeches can be organized using the following patterns: problem-solution, cause-effect, cause-effect-solution, or Monroes Motivated Sequence. An example of persuasive communication in personal life is my friend's social media post on Facebook, persuading me to follow COVID-19 safety measures. The pattern is more fitting for persuasive speeches when the relationship between the cause and effect is controversial or unclear. Then do the same thing for persuasive messages you may receive. Invitational rhetoric doesnt claim that all persuasive rhetoric is violent. - Analyze what makes this example effective and consider the expectations for professional communication in your field. The following are some examples of thesis statements that correspond to various organizational patterns. Each person in a communication situation is acknowledged to have a standpoint that is valid but can still be influenced through the offering of alternative perspectives and the invitation to engage with and discuss these standpoints (Ryan & Natalle, 2001). Some persuasive speech topics lend themselves to a topical organization pattern, which breaks the larger topic up into logical divisions. A persuasive speech aimed at getting audience members to wear seat belts in cars wouldnt have much current relevance, given that statistics consistently show that most people wear seat belts. Announce the winner and pause to allow the audience to acknowledge him or her before continuing on with the speech; however, dont bring the person up until you are ready to hand over the award, as it creates an awkward situation (WestsideToastmasters.com, 2012). Additionally, there is a need to state a clear claim and prove it by using credible evidence that is collected from relevant resources. Identify the parts of the rhetorical situation. Dont make this a soapbox speech, and dont use the speech to preach or editorialize. Persuasive Communication in Different Contexts. As we teach, we build bridges between different areas of thoughts and actions. Word choicethe words and phrases you decide to useis crucial in persuasive writing as a way to build a personal relationship with the reader. It means that for the academic environment, the appropriate choice of persuasive strategy becomes more important than for other cases as it preconditions outcomes and the ability of a speaker to convey the main message to the audience (Stiff & Mongeau, 2016). Here is an example of this strategy used in persuasive writing: Swimming is a great way to exercise and cool off during the warm summer months. As against personal contexts, informal phrases or emotional speech is prohibited for this sort of communication. https://studycorgi.com/persuasive-communication-in-different-contexts/. In a professional context, persuasive communication can be used to convince a boss to pursue a new project. By setting the tone, you help establish a relationship between the speaker and the audience. These differences demonstrate the need for the correct choice of communicative style regarding the context and the purpose of cooperation. To effectively persuade, you must be seen as a credible speaker. Stiff, J., & Mongeau, P. (2016). First, raise awareness about this issue by talking to your own friends and family. What was in their mind, I could only guess. If the issue is familiar but audience members are neutral because they dont see how the topic affects them, focus on getting the audiences attention and demonstrating relevance. Second, persuasive communication in the professional environment presupposes different target audiences, which means they need to select new strategies to achieve desired goals (Stiff & Mongeau, 2016). In order to persuade, a speaker has to construct arguments that appeal to audience members. The same process works in our legal system when a judge evaluates the connection between a claim and evidence. A persuasive speech will fall primarily into one of three categories: propositions of fact, value, or policy. If your topic is currently being discussed on television, in newspapers, in the lounges in your dorm, or around your familys dinner table, then its a current topic. Choose an organizational pattern that is fitting for a persuasive speech topic. For the speeches previously discussed, just as with all speeches, its important to know your audience. Arguments are formed by making claims that are supported by evidence. Johnson, S. (2010). The human voice transforms and changes a persons life. This is a process that helps build communities and alliances. (Long Grove, IL: Waveland, 2003), 410. Therefore we should take seriously opportunities to use our voices to speak publicly. I am an example of the voices power to change. Being provocative for no good reason or choosing a topic that is extremist will damage your credibility and prevent you from achieving your speech goals. How does your experience compare with the content in this section? During the speech of introduction, make sure to say the persons name, correctly, several times. As you get older you become more dependent on others and move into an assisted-living facility. We have already discussed several patterns for organizing your speech, but some organization strategies are specific to persuasive speaking. Be positive in your speech by focusing on what you believe, not what you dont believe. For instance, persuasive personal communication differs from professional or academic ones because of the peculiarities of the context. My friend, Garrett, told me, You did not stutter! It was then that I realized that when I talk about things I enjoy, I dont stutteras much. Once you know, you can take small steps, as Gandhi noted, to be the change you want to see in the world. If youve just been asked to introduce the guest because you are involved in the planning of the event, then you have hopefully been asked in advance and can take some time to get to know the person. Another reason is that special occasion speeches can sneak up on you if the person in charge of the event didnt plan ahead for the speaking parts of the program and has to ask people to participate at the last minute.
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